
Velvet Steps
2023
CliEnt
Amélia V.
Type
Commercial
Role
Creative Direction
What we did
Branding and visual identity development to reflect the elegance and creativity of Amélia V.
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Elevating Everyday Elegance
Amélia V. wanted to refresh her brand while preserving the artisanal essence that defines her creations. We redesigned her visual identity and digital presence to reflect the sophistication and comfort of her footwear. The goal was to captivate both loyal clients and a new generation seeking everyday elegance.
Craft Meets Contemporary Style
Working closely with the Amélia V. team, we crafted a visual experience that highlights material quality and refined details. Every element — from imagery to typography — was designed to evoke subtle luxury, inviting visitors to explore timeless and refined collections.